Famous with its lovely and interesting campaigns during Mother's Day, the Egyptian home appliances leader Elaraby Group has revealed this year's campaign on the billboards of Cairo, to send another gladdening message for its preponderance segment of Moms everywhere, making it known that multiple discounts are available now to get your mom's gift from Elaraby. A few days earlier, Elaraby Group has released a heartwarming commercial featuring the actor Ahmed Amin who was interviewing a group of kids, asking them to describe why their mothers deserve the best while not being aware that moms are watching them, and letting them express genuine love and gratitude with a thankful message at the end in such a compassionate scene. The OOH campaign turned up showing the cheerful smiles of moms and kids featured in the commercial, interposed by the lovely message Thank you mom. Learn about Elaraby's campaign budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.