The new real estate player, Mercon Developments, has made its debut on the billboards of Cairo with an OOH campaign to stir up the audiences' minds in Egypt with its thriving logo and brand-colors for more awareness of the brand in such a fierce market. With 15 years of previous experience in developing and construction through over 60 projects in Egypt, Mercon Developments was founded as a conglomerate to launch its operations in 2020, with its first project Gravity 7 commercial complex at the heart of New Cairo in 90th Street. The brand's contrasting colors are working advantageously for its benefit on the road, to create a catchy scene with the orange-black blend, conveying the project's exclusivity with yet energetic and lively vibes. Learn about this campaign's budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.
