The leading Emirati conglomerate and automotive dealer, Saeed & Mohammed Al Naboodah Group, has landed on the billboards of Dubai with an outdoor campaign to bring the new Peugeot 2008 SUV, appearing on the roads after its last OOH presence.  

The campaign has turned up to announce that Peugeot is "Unboring the future" with the 2022 model year of 2008 SUV, revealing its appealing price that's only starting from AED 69,900. The visual is demonstrating the new robust compact SUV vehicle with its elegant exterior design and body shape, characterized by the edgy front chrome grille. And when it comes to performance, the 2008 delivers you an 8-speed automatic transmission, and a choice of 1.6L engine with 115hp, or 1.2L turbo engine with 155hp to dominate the road either ways.

The OOH ad was seen in the second week of February, surfacing on a hoarding by Media 24/7 in Sheikh Zayed Road, and another one in Al Khail Street.

Campaign Credits

Industry: Automotive

Brand: Peugeot

Advertiser: Saeed & Mohammed Al Naboodah Group

OOH Size: Hoarding

OOH Agency: Media 24/7

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Country: United Arab Emirates

Region: MENA

Tags: Al Khail Road | Awareness Campaign | Dubai | Peugeot 2008 | Sheikh Zayed Road | UAE | United Arab Emirates

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