The leading real estate developer, NEWGIZA, has launched an outdoor campaign on Cairo's billboards to return with its integrated healthcare destination Meditown, showcasing the advantageous features of the project after a few months since its last OOH campaign in 2020.

The campaign has shown up with several visuals displaying the sophisticated architecture of buildings at Meditown and its vast spacious greeneries, announcing a "Premier Medical Destination in NEWGIZA" that's "Strategically located in West Cairo", where you'll find "Integrating healthcare with wellness", and enjoy "Refreshing open spaces", placing the call-to-action "Book your clinic now" on every visual, followed by the hotline to discover more about Meditown.  

Discover more about Meditown's campaign budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.

Campaign Credits

Industry: Medical Centers

Brand: Meditown

Advertiser: NEWGIZA

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Country: Egypt

Region: North Africa

Tags: Branding Campaign | West Cairo

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