The preeminent Emirati Jewelry brand, Al Fardan Fine Jewellery, has shown up on the billboards of Dubai with a branding outdoor campaign, giving a glimpse of its unparalleled selection of Jewelry for the ones who seek authenticity. Rooting back to 1954, Al Fardan Jewellery is established since then with a legacy of trinkets made up of pearls, continuing its success journey till today with its flawless handcrafted designs for ladies, and possessing different collections and brands of Jewelry, high jewelry, and watches. The campaign came up to display one of its high jewelry rings, earrings, and bracelets, distinguishably sparkling with shiny green gemstones that Al Fardan is known for bringing it like no others, placing the phone number at the bottom with the web and Instagram addresses for passersby to explore more. The campaign was seen in the second week of January, appearing on a uni-pole by Arabian Outdoor and other lampposts across Sheikh Zayed Road.