The living French legend, Enrico Macias and Al Orchestra has been seen on the billboards of Dubai with an OOH advertisement to reveal its upcoming live concert and his first-ever performance at Dubai Opera, Emaar. Singer and songwriter Enrico Macias, taking in the journey to travel through Andalusia, France, and the Mediterranean through his songs. The well-known artist shares 50+ years of expertise in the music industry and is expected to perform on the 21st and 22nd of January. The ad copy also works as a direct call-to-action, advising you to “Book now” through Dubai Opera’s website, revealing that the event is sponsored by ALL - Accor Live Limitless, AF - Alliance Française and managed by Arabian Entertainment House. Spotted during the second week of January, the OOH ad was seen on a uni-pole by Media 24/7 in Sheikh Rashid Street, Al Gharhoud Bridge, Dubai, United Arab Emirates.