The official automotive partner for the Expo 2020, Nissan, has launched an outdoor advertisement in Dubai's streets to make it known that the new Nissan X-TERRA 2021 has now arrived. It appears on the billboards only two weeks after its recent OOH campaign.

The outdoor ad's visual has emerged to showcase the edgy exterior body shape of the 7-seater X-TERRA, capturing the vehicle as if it's in the middle of space with a couple of astronauts, to illustrate that the new car's performance, comfort, and technology are out of this world, highlighting the fact it's featured with the smart Nissan Intelligent Mobility that smartly ensures safety and confidence through your ride from every single dimension.

The OOH ad was seen in the first week of December on a hoarding by Media 24/7 in Sheikh Rashid Street, Dubai.

Campaign Credits

Industry: Automotive

Brand: Nissan

OOH Size: Hoarding

OOH Agency: Media 24/7

[{"id":25,"name":"Media 24\/7","slug":"media-247","desc":"Media 24-7 LLC is a young and dynamic media company specialised in outdoor media space leasing and outdoor brand production. With more than 13 years of global experience and 8 years of which is in Dubai, UAE. They offer companies the best-suited media to advertise their brands and reach their target demographics by pinpointing the media that will bring the highest returns and brand recall.\r\nhttps:\/\/www.linkedin.com\/company\/media-247-llc\/","counter":620,"created_at":"2020-07-22 13:31:04","updated_at":"2021-05-09 21:35:45","deleted_at":null,"is_active":1}] [{"id":25,"name":"Media 24\/7","slug":"media-247","desc":"Media 24-7 LLC is a young and dynamic media company specialised in outdoor media space leasing and outdoor brand production. With more than 13 years of global experience and 8 years of which is in Dubai, UAE. They offer companies the best-suited media to advertise their brands and reach their target demographics by pinpointing the media that will bring the highest returns and brand recall.\r\nhttps:\/\/www.linkedin.com\/company\/media-247-llc\/","counter":620,"created_at":"2020-07-22 13:31:04","updated_at":"2021-05-09 21:35:45","deleted_at":null,"is_active":1,"pivot":{"article_id":3844,"agency_id":25}}]

Country: United Arab Emirates

Region: MENA

Tags: Awareness Campaign | Dubai | Sheikh Rashid Street | UAE | United Arab Emirates | Nissan X-TERRA

The Art & Science of OOH

Back To Top Arrow