The Egyptian leading ceramics & sanitary ware brand, Abd El Aziz El Sallab, has launched an outdoor advertising campaign on the roads to spread the word about its latest and biggest mall in 5th settlement at New Cairo. It returns to Cairo's billboards after nearly three years since its last OOH campaign. The OOH campaign has shown up with visuals capturing the enormous and luxurious mall for ceramics and porcelain, declaring the fact it's The biggest mall in the Middle East. It's clearly detailing the address at New Cairo, 90th Street, in front of the American University, while placing the brand's well-recognized logo with the hotline and web address with clarity for more inquiries by the audience. Learn about this campaign's budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.