The leading Etisalat has appeared on the billboards of Dubai with an OOH ad, spreading the news that the telecom giant will be at the GITEX Technology Week in December; the largest tech show in the region. Etisalat appears in the streets only one week after its recent OOH campaign.

The limited campaign has emerged with vibrant visuals, making it known that Etisalat is "Empowering the digital future & beyond" with its pioneer innovations and technological capabilities in the telecom industry. It's bringing the event's logo that highlights the "Live, in-person" experience as the only tech event to take place in 2020, announcing the dates during 6-10 December at Dubai World Trade Centre, and reassuring that it's a "Fully certified safe event avenue".

The OOH ad was seen in the second week of November on a bridge billboard by Hypermedia over Sheikh Zayed Road, Dubai.

Campaign Credits

Industry: Telecommunication

Brand: Etisalat

Advertiser: Etisalat UAE

OOH Size: Bridge Billboard

OOH Agency: Hypermedia

[{"id":57,"name":"Hypermedia","slug":"hypermedia","desc":"","counter":54,"created_at":"2020-11-30 09:33:24","updated_at":"2021-01-25 17:10:56","deleted_at":null,"is_active":1}] [{"id":57,"name":"Hypermedia","slug":"hypermedia","desc":"","counter":54,"created_at":"2020-11-30 09:33:24","updated_at":"2021-01-25 17:10:56","deleted_at":null,"is_active":1,"pivot":{"article_id":3786,"agency_id":57}}]

Country: United Arab Emirates

Region: MENA

Tags: Awareness Campaign | Dubai | GITEX Technology Week | UAE | United Arab Emirates

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