Al Tayer Motors has launched an outdoor advertising campaign in Dubai's streets to present the luxury ride by Lincoln Navigator, bringing the chance to Save up to AED 40,000 to experience the Lincoln way today. Al Tayer appears one more time on the billboards a few days after its recent OOH campaign. The campaign has emerged with the slogan Life. Mastered., showcasing the splendid Navigator that defines a new level of comfort and prosperity for you to master your road. The 8-seats vehicle welcomes you fashionably once you get in range with your key fob, enabling you to adjust your seating in 30 different ways with the Lincoln Active Motions seats, and enjoy your music with the sound system by Revel Audio, not to mention the robust twin-turbocharged 3.5 engine for an unequaled journey. The campaign was seen in the second week of November. Brought by Media 24/7, it appears on a hoarding in Sheikh Zayed Road, and a uni-pole in Sheikh Rashid Road in Garhoud, Dubai.