In the heart of New Cairo, ERA Commercial Egypt and Upturn Developments are reinforcing its commercial project and business park, Centric with an outdoor advertising campaign on the billboards of Cairo, nearly a year after its last OOH appearance. With a guaranteed “Cash back up to 40%”, Centric Business District is showing up with a 3D conceptual art of the project, using transactional marketing tactic. The visuals are dominated by the blue color of clarity and quality, while the bottom side is reserved for the advertisers’ logos and the main hotline. You can reveal more about this campaign’s budget, OOH kinds, locations, and more by visiting MOOH, Egypt, and The Emirates OOH-dedicated analysis system and Media Intelligence.
