The region's leading home retailer, Home Centre, keeps hitting the billboards of Dubai with OOH announcements to bring special offerings to replenish your home, showing up to guarantee a comfy sleep with its range of bedclothes, in parallel to its recently witnessed OOH campaign for its big discounts.  

The outdoor campaign popped up with some pretty humorous visuals, illustrating people that are excitingly jumping over their beds by Home Centre, accompanied by the slogan "Take back bedtime" to promise a cozy sleep with its bedding products. It's spreading the hashtag #YourSleepSpecialist to reassure that Home Centre is your way to go for some good sleep, while giving a glimpse of its convenient products with the notification that "Mattresses starting from AED 339", and "Cushions starting from AED 19".

The campaign appeared in the second half of October, surfacing on uni-poles across Sheikh Zayed Road, Dubai.

The Art & Science of OOH

Back To Top Arrow