KFC has launched an outdoor advertising campaign in Cairo's streets, to bring back its convenient meal Smart Box, appearing after it firstly introduced the meal with an earlier OOH campaign in February.  

The OOH campaign showed up with a new different visual for the "Smart box" than its previous campaign, putting up its appealing price of EGP 49, while displaying the smart deal items, with the call-to-action placed in a catchy red highlight to order through KFC.ME or the hotline. 

Learn about KFC's campaign budget, media plan, OOH kinds, and more. Just contact MOOH, the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.

Campaign Credits

Industry: Foodservice

Brand: KFC

Advertiser: Americana Group

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Country: Egypt

Region: North Africa

Tags: Promotional Campaign | KFC Smart box

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