The one and only Apple Inc. is invading the billboards of Dubai with its ongoing outdoor advertising campaign to showcase the iPhone camera wonders with more photos to prove so, as part of its latest OOH campaign back in September. Reposting the same visuals and ad copy of its latest OOH appearance to display the work of “Emily S and Kate B” on Dubai’s roads, iPhone is bringing fresh, colorful and energetic outdoor shots of “Rafael A”, encouraging everyone to go out and enjoy themselves while capturing the moments of their lives with the remarkable iPhone. The ad copy demonstrates the same “Captured and edited by iPhone”, while adding Etisalat UAE and du logos at the very bottom of the visuals as its telecommunications partners. Surfacing in the last week of September, the eye-catching campaign was seen on many hoardings by Media 24/7 – Fam Properties, in both Sheikh Zayed Road and Sheikh Rashid Street in Dubai, United Arab Emirates.
