The silver sponsor of AQARI real estate exhibition, True Nasr City by El Mansour Development has been spotted on Cairo’s billboards to promote its residential project with a promotional outdoor campaign. After its last OOH campaign more than a year ago, El Mansour is back to reveal its project’s payment and installment plans, hitting the transactional marketing tactics with luring offers for its potential clients. All are displayed on a 3D imaginary design. Reveal this campaign’s secrets, OOH types, budget, locations, by visiting Monitoring Out-of-Home (MOOH), Cairo’s, and Dubai’s dedicated OOH media intelligence company.