Global brand of home fragrances Glade can be seen in the billboards of Greater Cairo this month with a new OOH campaign to promote their Seasonal Perfumes collection. With the photo of a happy family and an intense orange color, the ads showcase the new collection of air care products in varied formats and sizes. The ad copy informs of the new collection and encompasses the slogan “We have the suitable perfume”. The campaign uses billboards, uni-poles,and lightboxes and can be seen in different districts across the Greater Cairo.