American Hospital in Dubai has launched an outdoor advertisement on the billboards to deliver the message of its Artificial Intelligence (AI) advancements and with The American Expertise in Dubai. The OOH ad came up with visuals demonstrating American Hospital's leadership in AI and robotics surgery efficiencies recently, considering also the hospital's latest agreement signed with Cerner – American provider of health information technology services – to develop the first AI research lab in the region. The copy also highlights the fact that American Hospital is a Mayo Clinic Care Network member, the American nonprofit entity dedicated to clinical research and education globally. The advertisement was seen in the last week of August, surfacing on a hoarding in Sheikh Zayed Road in Dubai.