A new OOH campaign announces the 5th International Trade Fair for Elevators and Escalators Technologies and accessories in MENA. Under the name of Liftech Expo, the event aims at bringing together exhibitors and visitors from around the world to explore new technologies and solutions in the Elevators & Escalators Industries. Limited in size and reach, the campaign hit the roads a few days ago and can be seen with mega signs on selected locations of the city