Annahar Newspaper has just released a news website dedicated for the Arabic region, Annahar Al Arabi, spreading the word over Dubai's billboards with an outdoor advertising campaign that creatively delivers the message of unity on the roads, under the slogan The Arab world on a single page. The OOH campaign has emerged with visuals showing the Annahar's iconic rooster logo, bottomed by various copies that are creatively linking two different capitals of Arab countries together in one word. It connects the capitals Beirut and Baghdad, Amman and Sana'a, Kuwait and Cairo, and Tunis and Abu Dhabi, reflecting the inclusion of all Arab news on the website as well as the ultimate togetherness spirit among Arabs, placing the website address and the social media icons at the bottom. The outdoor campaign appeared in the second week of August, surfacing on uni-poles in Sheikh Mohammed Bin Zayed Road, and lampposts across Rabat Street, Al Khail Street, Hessa Street, Sheikh Rashid Street at Al Garhoud Bridge, and Sheikh Zayed Road in Dubai.
