The luxurious side of Japanese vehicles, Lexus, has arrived over Cairo's billboards with a promotional OOH campaign to introduce the new SUV, Lexus RX, promising an advantageous three years of free service. After its last OOH appearance in 2019, Lexus turns to the billboards once again with its appealing shots capturing the exceptional design of the new RX; the 2020 Auto Express Driver Power Award winner. Besides demonstrating the sharp edges of the RX dimensions, the copy declares as well a 3 years free service to introduce an easier process for luxury admirers, putting down the web address and hotline for more inquiries for the ones who seek to Experience Amazing Learn about Lexus' campaign budget, media plan, OOH kinds, and more. Just contact MOOH, the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.
