With Ramadan around
the corner, CBC has released an OOH campaign to display, review and
promote their upcoming TV series during the holy month, just like what they did
Ramadan’s OOH campaign.
Yasmine Sabry with “Forsa Tanya”, Yousra, Bayoumi Fouad and Hala Shiha on “Khyanet Aa’hd”, Ghada Adel, Khaled El Sawy, Sabrin and Eyad Nassar, appearing on “Lyalina
80”, “We Nheb Tany Lah” starring Yasmine Abd El Aziz, Sherief Mounir and Karim Fahmy and finally Akram Hosny and Ahmed Fahmy showed up with “Regalt El Bet”, all portrayed on Cairo’s billboards to make some noise for them during the special month. The visuals have their branded purple background that we all know and love, while on the top we find Watchit logo as a sign of the VOD service given to all these shows.
The massive media
plan appeared during the third week of April and can be seen on serials
and combinations uni-poles, double-decker poles and mega-signs in many
locations across Greater Cairo.
Industry: Media & Broadcasting
Advertiser: Media World Advertising
OOH Size: Double-decker Pole | Mega-Sign | Uni-Pole
Region: North Africa
Tags: Massive Campaign | Ramadan Campaign | Ahmed Fahmy | Akram Hosny | Bayoumi Fouad | Eyad Nassar | Ghada Adel | Karim Fahmy | Sherief Mounir | Yasmine Sabry | Yousra | Ali Rabee | Mostafa Khater | Watch It | Khaled El Sawy
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