The Market Insights indications in the industry occupation’s changes are clearly appearing in the Top 20 Campaigns, showing more diversity in these month’s top heroes. Magoub’s OOH campaign jumped up from the 18th place to the 3rd one, while TMG Holding’s branding campaign, Porto Heliopolis’, Heartwork’s, Rivan’s and Phia’s have declined in rankings by a few spots. On the other side, a new governmental brand has joined the OOH marathon; Meeza, Egypt’s banking service that enables financial institutions to meet consumers’ needs. Also noting that, World Youth Forum has joined the Top 20 Campaign for the very first time in years.
Check December’s Market Insight infographic at: https://insiteooh.com/article/2891-december-shows-lots-of-changes-in-the-ooh-markets-industry-occupancy
Industry: Marketing & Advertising
Brand: INSITE OOH
Region: North Africa
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