Lots of prizes await you on the OOH promotional campaign of Kabbani Furniture, the furniture brand has launched a new outdoor campaign to advertise and a special promotion with an “Up to 40% discount on all their products”, in addition to offering 4 Chevrolet Optra cars. Using promotional and transactional marketing strategy to increase their return on investment; Kabbani is using a red background to be the showcase of the campaign “Up to 40% off of all products” and “A draw over 48 valuable prizes” including the 4 Chevrolet Optra for the lucky winners. The offers start on “22nd of November” till the “23rd of December”. The campaign was released during the last week of November, using billboards, double-decker poles, mega-signs and uni-poles in a huge media plan distributed over many different locations.
