Parallel to their outdoor campaign for “Agda3 Kart”, Telecom Egypt's WE is raining special offers on their audiences, this time encouraging everyone to buy iPhone 11 from them so they could enjoy the special promotion offered.
The Egyptian telecommunication company is launching a cross-promotion campaign side-to-side with Tradeline, Apple’s authorized reseller in the Egyptian market, addressing that you can “Buy iPhone 11 from WE”, adding their promotion “And get free internet for 6 months and an LE1500 voucher from Tradeline” as mentioned in their ad copy, moreover, the visuals have many phones showcased in the ad from the behind to highlight the three cameras.
The campaign was on the roads during the last week of October, using uni-poles, mega-signs and billboards in many locations across Greater Cairo.
Advertiser: TE (Telecom Egypt)
OOH Size: Billboard | Mega-Sign | Uni-Pole
Region: North Africa
Tags: Cross-promotion Campaign | iPhone 11
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