After their successful show last year, leading events organizer dmg has returned to billboards of Cairo to announce the second edition of The Big 5 Construct Egypt.
The visuals are simple and straight to the point; on a white background we can find the ad copy that announces the date, time and location of the event “2 – 4 September 2019”, “11:00 a.m. till 7:00 p.m.” and it will be held at “Egypt International Exhibition Center – Mosheer Axis – Fifth Settlement” along with a message displayed on a red bar “Egypt’s largest construction event” and right next to it appears the logo of The Big 5 Construct Egypt. The bottom space is booked for their sponsors such as the Ministry of Trade & Industry, Sphinx Glass and ACG-ITF.
The campaign was spotted during the third week of August, on uni-poles, double-decker poles and billboards in several locations across Greater Cairo.
Industry: Events & Exhibitions
Brand: The Big 5 Construct Egypt
Advertiser: DMG Events
OOH Size: Billboard | Double-decker Pole | Uni-Pole
Region: North Africa
Tags: ACG ITF | Fifth Settlement | Egypt Ministry of Trade & Industry | Sphinx Glass | Sponsorship
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