After a year of absence since their last campaign, Egyptian real estate developer Beta Egypt has launched an OOH campaign to introduce and promote its residential project Beta Greens, located in 6th of October City.
Using in the visuals real life shots that shows a fountain and their ultra-modern home units surrounding it from every side; the ad copy informs viewers that they are “Delivering now” and also mentioning that the picture displayed is a “real shot”. As for the bottom space, we can find the logo of the advertiser with the hotline for more information.
The campaign surfaced during the fourth week of July, using uni-poles in different locations across our beloved Greater Cairo.
Industry: Real Estate
Brand: Beta Greens
Advertiser: Beta Egypt
OOH Size: Uni-Pole
Region: North Africa
Tags: 6th of October City | Residential Project
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