Al Ahram Advertising Agency continues with their ongoing out-of-home strategy to announce their next real estate exhibition Aqari, after being absent from the OOH scene for almost a year since their last outdoor campaign in 2018.
The visuals use a white background and a worm’s eye view of a modern building, while the ad copy explains that “Al Ahrams’s Aqari exhibition” is held “from the 25th of July till the 28th of the same month” at “Cairo international exhibition and conventions center in Nasr City” under the supervision of “Mr. Prime Minister Dr. Mostafa Madbouli”. Other visuals display the agency’s sponsors such as OUD, Bonyan, Next Home, Lasirena Group, El Attal Holding, Tabarak Developments, First Group, Heliopolis Developers Group (HDG), Pukka New Capital, Marseilia Group, Town Gate, SAK Developments to make you “Discover the best investment opportunities”.
Using double-decker poles and uni-poles, the campaign was spotted during the second week of July in different locations across Greater Cairo.
Industry: Events & Exhibitions
Advertiser: Al Ahram Advertising Agency
OOH Size: Double-decker Pole | Gate | Uni-Pole
Region: North Africa
Tags: LaSirena Group | Marseilia Group | Next Home | OUD | Pukka New Capital | Bonyan | Heliopolis Developers Group | First Group | HDG | Town Gate | SAK developments
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