Following their campaign
for Porto October in June, leading multi-project developer and tycoon Amer Group is keeping a successful ongoing OOH strategy, now announcing the launch of their latest project Golf Porto Cairo that will be located in the heart of Mostakbal City.
The visuals show a huge space of green golf courses that is relaxing to the eyes, and reflecting some sense of luxury in the ad; the copy introducing to viewers the name of the project, written on a golf ball “Golf Porto Cairo”, right above it “Coming soon” and a message to viewers that says “Golf Porto Cairo is in Mostakbal City” as well as “Your garden .. a golf course”. The bottom space is reserved for the logos of Porto Group and Mostakbal City, on the other side their hotline for further information.
The campaign started during the first week of July, using double-decker poles and billboards in different locations across Greater Cairo.
Industry: Real Estate
Brand: Golf Porto Cairo
Advertiser: Amer Group
OOH Size: Billboard | Double-decker Pole | Lightbox
Region: North Africa
Tags: Mostakbal City | Product Launch | Residential Project
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