Cleopatra Palace introduces the new downtown

Following their new outdoor campaign for Cleopatra Square this June, Cleopatra real estate is keeping their buzz on the billboards of Cairo with their ongoing OOH strategy with their brand new OOH campaign for Cleopatra Palace in Suez Road.

With their branded colors, the residential project is shining with their sky blue color and an ad copy that informs viewers “New Phase”, “Boutique Residence” in “Suez Road”, telling everybody that it’s just “10 minutes away” from “Cairo Airport” and “New Administrative Capital” in addition to the brand’s familiar logo.

The campaign was spotted during the second week of June, using uni-poles, double-decker poles, billboards and flags in several locations across Greater Cairo.