Egyptian real estate developer Cleopatra Real Estate appears on the billboards of Cairo with a new OOH campaign to promote the variety of their residential projects all over Egypt, now focusing on Cleopatra Square.
The visuals show 3D images of modern villas, surrounded by trees and green landscapes. The ad copy informs viewers “Delivery now” with a key next to it; as for the bottom space it is reserved for the location, advertiser’s logo and their hotline for more information.
The campaign was spotted during the first week of June, on uni-poles, double-decker poles and mega signs in different locations across Greater Cairo.
Industry: Real Estate
Brand: Cleopatra Square
Advertiser: Cleopatra Real Estate
OOH Size: Double-decker Pole | Gate | Uni-Pole | Mega-Sign
Region: North Africa
Tags: Residential Project
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