Following their winter collection campaign release back in November, the Egyptian-Emirati footwear brand dejavu is back on the roads of Cairo with a new OOH campaign just for the summer season.

The visuals have a wild footage green background with the word “dejavu” in a huge font on the left side, giving nice natural vibes, while the bottom of the ad has their website URL for more shoe browsing. The visuals also show a cute high-heel summer shoe with a matching elegant bag, encouraging you to pursue a new pair with a chic bag for this Eid’s outfit.

The campaign appeared on the roads during the fourth week of May, using uni-poles and billboards on various locations across Greater Cairo.

dejavu is down for the summer with a new collection-00
dejavu is down for the summer with a new collection-00

Campaign Credits

Industry: Fashion wear

Brand: dejavu

OOH Size: Billboard | Gate | Uni-Pole

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Country: Egypt

Region: North Africa

Tags: New Season Campaign

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