In the light of announcing new cooperation, telecom operator Orange has hosted the megastar Ragheb Alama at Orange Egypt’s Headquarter.
The visit led to a new OOH campaign, inviting viewers to “Sing with Ragheb”, in addition to a number to call for the chance to sing with him and get all his latest news. The visuals include their branded orange background, along with Ragheb Alama, the face of the campaign, on the left side.
The campaign appears across Greater Cairo since the first week of April, using uni-poles and T-poles, and billboards.
Industry: Telecommunication | Entertainment
Brand: Ragheb Alama
Advertiser: Orange Egypt
OOH Size: T-pole | Uni-Pole | Billboard | Gate
Region: North Africa
Tags: Ragheb Alama
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