A new teaser OOH campaign has hit the roads of Greater Cairo, attracting the viewers attention with a tricky statement.
The ad visuals seem to be inspired by the abstract expressionism art movement; with the ad copy that says “We don’t sell houses” and the translated version in Arabic using the same background. We believe that this is a teaser for an upcoming residential project.
Appearing during the second week of April, the campaign is seen on double-decker poles, and uni-poles in different locations across Greater Cairo.
Stay tuned as we cover the reveal, the advertiser and the real purpose behind this mysterious campaign.
Industry: Real Estate
Brand: Lake Studios
Advertiser: Pyramids Developments
OOH Size: Double-decker Pole | Gate | Uni-Pole
Tags: Anonymous Advertiser | Teaser Campaign
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