Chinese multinational manufacturer Huawei is back with new OOH campaign to announce the launch of the new Huawei P30 Pro and P30 lite. The visuals feature both models, showing its smooth design and edge screen with stunning resolution. The ad copy presents what is displayed “Huawei P30 Pro|P30 lite”, written in large fonts without slogan. Starting during the first week of April, the campaign is seen on uni-poles, double-decker poles and billboards on different locations across Greater Cairo and has extended, probably to fight competing campaigns from OPPO and Samsung who are also on the roads.
