A new installment in the OOH strategy of real estate company Marakez has shifted focus from a multi-project campaign to the individual promotion of residential project District 5.

The upgraded visuals use totally different designs and colors, focusing strongly on white and earth colors, as well as sunlight, to emphasize the size offered in the slogan “Double height” that defines the “Living spaces. Introducing lofts”.

Starting during the first week of March, the campaign can be seen on a variety of roads across Greater Cairo using mostly double-decker poles, while some ads from the previous campaign still remain on the selected locations.

Marakez reinforces campaign of District 5 with new visuals-00
Marakez reinforces campaign of District 5 with new visuals-00

Campaign Credits

Industry: Real Estate

Brand: District 5

Advertiser: Marakez

OOH Size: Double-decker Pole | Gate

[] []

Country: Egypt

Region: North Africa

Tags: 6th of October City | New Cairo | Residential Project

Your OOH Market Intelligence, is ready to provide specific campaign insights

Back To Top Arrow