Following their teaser campaign last month, Real Estate developer Marakez is back on the billboards with a more specific message for their flagship development Central West. Always keen to stand out from the clutter of Real Estate campaigns across the Greater Cairo, the Egyptian developer part of Saudi Group Fawaz Alokhair, has developed their previous teaser campaign into a more focused message about the projects that their development of West Cairo comprises – Mall of Arabia, AEON Towers, Food Court and The Park. On the same locations as the previous branding campaign, the new messages are displayed using uni-poles, lightboxes, and double-decker poles in different locations across Greater Cairo.
