Tycoon developer Orascom has repeated their OOH branding strategy from last June 2018, in what seems a bigger OOH campaign this time.
The ads use partitioned branded backgrounds that display images of each of their international projects individually, under the unifying slogan “30 years building towns”. The visuals include the resorts in Egypt, the Gulf Region and European countries, emphasizing the developer’s reach internationally.
With a mix of OOH types and sizes, the campaign can be spotted in the major roads and urban areas of Greater Cairo.
Industry: Real Estate
Brand: Orascom Development
Advertiser: Orascom Development
OOH Size: Billboard | Double-decker Pole | Gate | Large uni-pole | Mega Sign | Serial
Region: North Africa
Tags: Branding Project | Vacation Project
Your OOH Market Intelligence, is ready to provide specific campaign insights
A group of marketing professionals with focus on OOH (Out-of-Home) media, dedicated to gather and digest all the updates, news, and insider stories of every outdoor advertising campaign!
Fill in your E-mail Below to receive Exclusive OOH News monthly
Your Information will never be shared with any third party
Or Sign Up Using
Back To Login
Or Login Using
You also can sign up in less than a minute now.