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Pizza Hut launches Crown Crust Pizza & Limo Pizza with OOH

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Published On: Jan 27, 2019
Pizza Hut launches Crown Crust Pizza & Limo Pizza with OOH

American franchise Pizza Hut has returned to the roads to announce their two latest inventions, the “Crown Crust” and “Limo Pizza” with a 2-in-1 OOH campaign.

With different visuals to promote each new pizza individually, the ads display images of the new “Crown Crust” with ad copy that defines it as “The queen of delicious taste “, while the ads showcasing the Limo Pizza define it as “1 meter of delicious pizza”.

Starting during the second week of January, the campaign uses a variety of OOH types and sizes on selected roads of Greater Cairo.

Pizza Hut launches Crown Crust Pizza & Limo Pizza with OOH-00
Pizza Hut launches Crown Crust Pizza & Limo Pizza with OOH-00

Campaign Credits

Industry: Foodservice

Brand: Pizza Hut

Advertiser: Americana Group

OOH Size: Mega-Sign | Billboard | Double-decker Pole | Flag | Gate | Large uni-pole | T-pole

OOH Agency: ROOTS Advertising Services

[{"id":6,"name":"ROOTS Advertising Services","slug":"roots-advertising-services","desc":"Established in April 2010 with a total billing over than 130 million L.E \/ Annually... \r\nOur Company\u2019s expansion has been possible due to our client\u2019s continual repeated business... we are currently working towards our company\u2019s accreditation for investors in people .. we have a clearly defined and environmental policy.\r\n\r\nWe are continually striving to keep improving our team efficiency in order to exceed the multinational companies client service standards .. we have sisters companies that are specialized in BTL activities as an added value to our clients if requested.\r\n\r\nhttps:\/\/www.facebook.com\/pg\/Roots-for-Advertising-Services-714815145239831\/about\/?ref=page_internal","counter":5,"created_at":"2019-06-17 14:34:41","updated_at":"2019-06-17 18:54:22","deleted_at":null,"is_active":1}] [{"id":6,"name":"ROOTS Advertising Services","slug":"roots-advertising-services","desc":"Established in April 2010 with a total billing over than 130 million L.E \/ Annually... \r\nOur Company\u2019s expansion has been possible due to our client\u2019s continual repeated business... we are currently working towards our company\u2019s accreditation for investors in people .. we have a clearly defined and environmental policy.\r\n\r\nWe are continually striving to keep improving our team efficiency in order to exceed the multinational companies client service standards .. we have sisters companies that are specialized in BTL activities as an added value to our clients if requested.\r\n\r\nhttps:\/\/www.facebook.com\/pg\/Roots-for-Advertising-Services-714815145239831\/about\/?ref=page_internal","counter":5,"created_at":"2019-06-17 14:34:41","updated_at":"2019-06-17 18:54:22","deleted_at":null,"is_active":1,"pivot":{"article_id":1837,"agency_id":6}}]

Country: Egypt

Region: North Africa

Tags: Limo Pizza | Crown Crust Pizza | QSR

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