After more than one year since their last outdoor campaign, El Batal Group has reappeared on the billboards of Greater Cairo with what they call “the craziest offer in the history of real estate”. With varied visuals that promote two of their projects, Rock Eden in 6th of October City and Rock Vera in New Cairo, block-color backgrounds highlight each product and showcase images of their main features, along with the date of 3rd of January. The campaign started at the beginning of January with billboards, uni-poles, double-decker poles and mega signs on the major roads of Greater Cairo.