The international brand for oral hygiene products Signal has launched an OOH campaign to support the latest health initiative by UNICEF with the help of Donia Samir Ghanem as brand ambassador.
Borrowing images form the TV commercials, the campaign displays the Egyptian actress surrounded by children while she attempts to raise awareness about children’s hygiene and health with the slogan “Their health is their future”.
The campaign was released during the second week of December with uni-poles and billboards on a few selected strategic locations across Greater Cairo.
Industry: Cosmetics & Personal Care
Brand: Signal
OOH Size: Billboard | Gate | Large uni-pole
Country: Egypt
Region: North Africa
Tags: Donia Samir Ghanem | Unicef
The Art & Science of OOH
A group of marketing professionals with focus on OOH (Out-of-Home) media, dedicated to gather and digest all the updates, news, and insider stories of every outdoor advertising campaign!
Fill in your E-mail Below to receive Exclusive OOH News monthly
Your Information will never be shared with any third party
Or Sign Up Using
Back To Login
Or Login Using
You also can sign up in less than a minute now.
