Egyptian super star Mohamed Mounir can be seen on the billboards of Greater Cairo announcing the release of his latest album “Watan”.

Under the sponsorship of British telecom Vodafone, who will be offering the album to their subscribers, the ads use the album cover that presents the artist sitting in one of his usual casual poses – and lighting up the scene with his iconic smile. The logo of mobile VAS service provider “Qanawat” appears at the top of the ads, while Vodafone takes their spot at the bottom.

Starting during the second week of December, the campaign can be seen on uni-poles, billboards and gate combinations on various locations across Greater Cairo.

Mohamed Mounir releases “Watan” on Vodafone music platform-00
Mohamed Mounir releases “Watan” on Vodafone music platform-00

Campaign Credits

Industry: Entertainment

Brand: Mohamed Mounir

Advertiser: Vodafone Egypt

OOH Size: Billboard | Gate | Large uni-pole

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Country: Egypt

Region: North Africa

Tags: Album Release | Qanawat

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