Egyptian super star Mohamed Mounir can be seen on the billboards of Greater Cairo announcing the release of his latest album “Watan”.
Under the sponsorship of British telecom Vodafone, who will be offering the album to their subscribers, the ads use the album cover that presents the artist sitting in one of his usual casual poses – and lighting up the scene with his iconic smile. The logo of mobile VAS service provider “Qanawat” appears at the top of the ads, while Vodafone takes their spot at the bottom.
Starting during the second week of December, the campaign can be seen on uni-poles, billboards and gate combinations on various locations across Greater Cairo.
Brand: Mohamed Mounir
Advertiser: Vodafone Egypt
OOH Size: Billboard | Gate | Large uni-pole
Region: North Africa
Tags: Album Release | Qanawat
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