Cairo Festival City Mall, the largest commercial project of Al Futtaim Group in Egypt, has launched a new Out-Of-Home campaign to celebrate 5 years in the Egyptian with some surprises.
Parallel to the announcement of superstar Amr Diab’s concert in his “Kol Hayaty Tour” this coming weekend, the ads invite viewers to “Shop. Celebrate. Win” to honor the “5 years young” age of the mega shopping facilities.
The campaign started just before mid-November and uses uni-poles and mega signs on selected locations across Greater Cairo.
Industry: Shopping Malls
Brand: Cairo Festival City Mall
Advertiser: Al Futtaim Group
OOH Size: Large uni-pole | Mega-Sign
Region: North Africa
Tags: Amr Diab | Anniversary Campaign | CFCM | Live Concert | Entertainment & Recreation
The Art & Science of OOH
A group of marketing professionals with focus on OOH (Out-of-Home) media, dedicated to gather and digest all the updates, news, and insider stories of every outdoor advertising campaign!
Fill in your E-mail Below to receive Exclusive OOH News monthly
Your Information will never be shared with any third party
Or Sign Up Using
Back To Login
Or Login Using
You also can sign up in less than a minute now.