El Shahawi Properties, the Egyptian developer of vacation projects Ein Hills and Pali, has launched a new OOH campaign to announce their recently-signed partnership with Lebanese company Venture Group.

Under the slogan “Assembling Beirut in Ein Hills”, the ads seem to announce the involvement of the Lebanese consulting firm in the developer’s vacation project in Sokhna. Dark, abstract visuals do not give away any details as yet.

The campaign started after the second week of November and can be seen on uni-poles, billboards and double-decker poles in selected locations of Greater Cairo.

El Shahawi announces new Lebanese partner-00El Shahawi announces new Lebanese partner-01
El Shahawi announces new Lebanese partner-00El Shahawi announces new Lebanese partner-01

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