Egyptian developer First Group has returned to the OOH scenery of Greater Cairo to announce the launch of Kazan Plaza.

With partitioned backgrounds that display a variety of images of the  commercial units and different models to represent them, the ad copy  offers viewers “clinics, commercial and office spaces” under the promise  “fully finished”.

The campaign is limited in size and restricted to the main roads of 6th of October City using uni-poles, mega signs and gate combinations.

First Group launches Kazan Plaza in Zayed-00First Group launches Kazan Plaza in Zayed-01
First Group launches Kazan Plaza in Zayed-00First Group launches Kazan Plaza in Zayed-01

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