A new Out-Of-Home campaign from regional telecom provider Etisalat announces the release of “Nassay” – the new music album of Sherine Abdel Wahab.
The ads use varied images of the artist as the main visual, with the ad copy restricted to the name of the album. A bottom banner displays the logos of the production company All About Arts and the media/news company Qanawat, along with the telecom’s music platform Etisalat Music, where users of the communication provider can be the first to enjoy the album.
The campaign started after mid-October and uses uni-poles, lightboxes, billboards, T-poles, and mega signs on various locations across Greater Cairo.
Industry: Communication | Entertainment
Advertiser: Etisalat Misr
OOH Size: Billboard | Lightbox | Mega-Sign | T-pole | Uni-Pole
Region: North Africa
Tags: Album Release | Qanawat | All About Arts
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