Skoda’s latest outdoor campaign to announce the new Superb model for 2019 can now be seen on large format ads across Greater Cairo. Automotive Egyptian group Kayan, the official authorized importer for ŠKODA in Egypt, has launched a new OOH campaign to announce the new model “SKODA SUPERB 2019”, with ads that display a clear image of the car model with the very attractive slogan “The Mindful Choice” above the model name. The campaign was launched at the beginning of October using mega signs, double-decker poles, large uni-poles and gate combinations across Greater Cairo.
