Egypt’s Ministry of Health and Population has launched an Out-Of-Home campaign to spread awareness for detecting uncommon diseases.
Under the name “100 Million Healthy Lives”, the edification campaign encourages people to do the needed tests for detecting virus C or any uncommon diseases, as well as to take the necessary procedures for treatment. The TV presenter and actress Essad Younis, the ambassador of this campaign, encourages citizens with the slogan “With our health, we will build the future”.
The campaign was launched as President el-Sisi’s initiative and uses double-decker poles, gates and uni-poles across Greater Cairo.
Industry: Public Administration | Healthcare
Brand: 100 Million Healthy Lives
Advertiser: Ministry of Health and Population
OOH Size: Double-decker Pole | Gate | Uni-Pole
Region: North Africa
Tags: Essad Younis | Edification Campaign | Better Future | Health Awareness | President AbdelFattah Elsisi
Your OOH Market Intelligence, is ready to provide specific campaign insights
A group of marketing professionals with focus on OOH (Out-of-Home) media, dedicated to gather and digest all the updates, news, and insider stories of every outdoor advertising campaign!
Fill in your E-mail Below to receive Exclusive OOH News monthly
Your Information will never be shared with any third party
Or Sign Up Using
Back To Login
Or Login Using
You also can sign up in less than a minute now.