Informa Exhibitions has launched a new OOH campaign to announce their latest property exhibition during this month of October. Next Move campaign is powered by CityScape Egypt, with the main purpose to announce the comeback of the annual Real Estate Exhibition happening between 18th & 20th of October 2018. The large uni-poles announce the dates and the location of the event, in addition to mentioning the special promotion during the show. The campaign was launched at the beginning of October using billboards, T-poles and uni-poles across Greater Cairo.