Real estate developer MARAKEZ has reignited the OOH promotion of their flagship residential projects in Egypt with a new OOH campaign.
Using the same backgrounds and typo, but with each project individually presented, the ads display images of AEON in West Cairo and District 5 Residences in Katameya, with ad copy that praises their innovation and luxury.
The campaign started during the first half of October and can be seen on the major roads of Greater Cairo with uni-poles, double-decker poles and billboard combinations of enhanced visibility.
Industry: Real Estate
Brand: AEON | District 5
OOH Size: Billboard | Double-decker Pole | Gate | Large uni-pole | Serial
Region: North Africa
Tags: Katameya | Multi-product Campaign | Fawaz Alhokair Group | West Cairo
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