Egyptian developer Eastern Constructions has renewed their OOH strategy for Genova compound with new visuals and upgraded ad copy.
Turning to new colors and designs, the renovated ad copy informs viewers of the payment conditions and adds the “Fully finished” feature, following the new trend among Egyptian developers.
The campaign upgrade was released during the second half of September and can be seen on previous strategic locations chosen by the brand.
Industry: Real Estate
Advertiser: Eastern Developments
OOH Size: Billboard | Serial | Uni-Pole
Region: North Africa
Tags: Campaign Upgrade | Sheikh Zayed City
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